What I don't think people fully appreciate is that while yeah, there are some dumb fucking voters out there, there are a lot of voters who aren't dumb but love Trump. I know a few of these, and they have kind of given up all pretenses if they trust you. They think the federal government is fatally flawed and needs to be broken and rebuilt no matter the cost. They know completely well that Trump has some horrific traits competing for dominance -- narcissism, sociopathy, stupidity and criminality. They do not care. They view his hatchet-man governance as the opportunity to remake the federal government to be something from before the New Deal and all the progressive measures enacted in the last half of the 20th century (civil rights, gay marriage, etc...).
That is their vision of a better America. And they don't sport swastikas tattoos or shaved heads. They are directors or VPs at companies whose names you would recognize in Austin, Dallas and Denver. They are some of the parents of the kids that your kids are friends with. You've sat next to them at little league games, maybe even laughed together at a (non-political) joke among the circle of dad's at the neighbor kid's birthday party.