More details. hurry and get this shit to market…although I fully expect the sticker shock to be quite high…. But hopefully they’ll at least have some good teaser/promo rates.
“DirecTV and Disney are giving customers the ability to tailor their video experience through more flexible options,” the companies said in a joint statement. The companies said DirecTV will be able to bundle and sell Disney channels by genres such as sports, entertainment, and children and family content.
The ability to sell Disney’s channels via genre means DirecTV customers that don’t want costly sports programming won’t be forced to subscribe to those channels.
As part of the agreement, DirecTV will be able to include Disney streaming services Disney+, ESPN+ and Hulu in select packages to its subscribers. DirecTV will be charged a wholesale rate to have the ability to sell the services, which also will be offered on an a la carte basis to all subscribers.
DirecTV will have rights to launch a new much-anticipated ESPN streaming service next year at no additional costs to its subscribers.