It's a fair and reasonable question. To my way of thinking there is a lot of shit a college HC has to due these days that are much more brand, PR, high level NiL glad handing, high level recruiting engagement, fan engagement, etc etc. Most of it has nearly nothing to do with football. One cool logically argue a lot of this should be handled by the GM and absolutely some should but not most. A good college program has a coach who is a CEO sort of guy these days. Good broad stroke and direction ideas. Good with big money folks. Good speach/team motivator. Good at engaging refs or voters as needed for CFP votes or calls in game. Good at PR for enforcing, enhancing and growing brand awareness. Good at getting fans in seats and watching TV sets. They, of course do this in tandem with the Athletics Director who is the CEO of the entire Corp with football being the big money division.
Then they bring in, particularly if money allows and it does at Texas, the most inventive OCs, DCs, and various position folks. Bring the best recruiters and talent evaluating folks they can find in various regions, at various player positions and various states.
That is a LOT. All of that is a big reason Saban left. It's not coaching football, it picking good delegates and being a politician.
And... you know what, I think Steve Sarkisian would be absolutely excellent at all of those tasks.
So... that's my answer. Sark needs to quit coaching at Texas and become the politician, glad handing, money raising, Ref and voter influencing HC Texas needs and deserves. Sark need to do honest searches for the best person at every position under him. He needs to hold them accountable, hold himself accountable and fire anyone that isn't producing at top level, quickly.
That, it what Steve should do. That's what all great college head coaches should do, imo.
Those that don't will, in the near future, become dinosaurs. Those that do will win championships.