Plaintiff's asked for $150M, and got $4.1M.
I'm not sure why the dichotomy is between "getting the gimp" or being a "good collegial gentleman" or the assumption that "getting the gimp" helped Bankston's clients. They right now got their clients a small fraction of the damages they asked for, in what should have been a slam dunk case, in which the defendant had already been found liable. And they may have provided Jones grounds for appeal to get rid of even that $4.1M verdict. But, they got a lot of tweets about the "Perry Mason Moment" and 5 minutes of fame for the attorney.
And, to be clear, had Bankston gone to the court with the phone first, the text messages he cross examined Jones about would have still been available for cross examination. It was discoverable information that should have been disclosed months earlier. Hell, he might even have obtained more cross examination material because he likely wouldn't have even had to have waited 10 days to look at the contents of the phone, leaving himself 2 days to review a shit ton of information. He would have only lost his dramatic moment ripped from an LA Law script.