Its a lot easier to tune out politics if this happens on another language, do you follow japanese politics? at the end of the day there are two things working against democrats and hispanics. Here are my observations on why they are tough nut to crack.
1) Nobody speaks spanish, like fucking seriously how hard is it to have anyone that speaks spanish anywhere on the ticket? it seems like insanity to me.
2) The spanish speaking media does nothing its all the same corpo crap
3) Male hispanics love strong leaders, but its honor culture as well, which backfired on Trump spectacularly. Compare that to deplorable MAGA that follow the victim + cruelty culture, Trump can call them anything but they justify it, because he is bad to the people they hate
4) Race is still a major issue, white hispanics are also racist against brown hispanics. They are leopard party deniers though.
5) They still vote democrats, the problem is that you have to drill down race, gender and nationality to get a clearer picture a white cuban male is Trump 24/7 but a brown mexican woman in Texas votes democrats however her vote is depressed because...
6) They are terrified of what is happening, MAGA is repeating the same terrorize voters into staying home strategy that they tried in 2020. it works better on some than others, that is why the rage is important.