I care about reliability over everything else, and happen to think the 4Runner and Tacoma look better than all of their counterparts, so that is a bonus. Unless I miraculously jump up a couple of tax brackets, I'll continue to buy Toyota when the opportunity arises, because I know it will rarely need to be in the shop and I can get 100K miles out of it easy.
Always get a chuckle out of y'all trying to clown Toyota owners because they aren't driving Porsche, BMW, Mercedes, etc, but Americans in general "don't actually care about cars". Doubt any of these are lining up to run Tail of the Dragon:
Ford F-Series
Chevrolet Silverado
Toyota RAV4
Tesla Model Y
Honda CR-V
Ram Pickup
GMC Sierra
Toyota Camry
Nissan Rogue
Honda Civic
Toyota Corolla
Jeep Grand Cherokee
Chevrolet Trax
Ford Explorer
Hyundai Tucson
Chevrolet Equinox
Subaru Crosstrek
Subaru Forester
Toyota Tacoma
Subaru Outback
Honda Accord
Nissan Sentra
Kia Sportage
Toyota Tundra
Honda HR-V