Stoops famously bragged, “We coach them hard”. The entire staff, especially strength coach Schmidt, were notorious hardasses. Schmidt’s practices were borderline (and sometimes crossed the border) abusive. That was an era when there were significant barriers to switching teams in college football.
Now, I can’t think of a major league with less barriers to switching teams than college football. That OU football, after getting the band back together, struggles to keep key players from portaling out is not a problem of the players, or the structure of college football’s portal system. It is a problem of OU football.
The modern reality is that, now, football staffs have to recruit constantly- not just schoolboys and portal candidates-but all of the players on the roster they count on.
College coaches don’t have to be “players’ coaches”, but they do have to treat players with respect, or their players will bounce. The right model is the successful NFL coach- firm, fair, honest communicator.
OU has had a rough couple of seasons retaining OL. If you don’t think that hasn’t been noted by rival staffs, and pointed out to recruits from HS and the portal…
Or, maybe Sooner Nation can fix this by attacking players’ parents. Yeah, that’s the route we want to see.