NAD
Marshall Astoria Custom head
The Marshall Astoria line might go down as a crown jewel of the Marshall line. I don't know exactly why it has been a failure, but I have my guesses (Pricepoint and fuckin Nick Bowcott, for example). If you can get past the sticker shock for a 30w amp made by a company not called Friedman, and get to the amp itself, I think people will find it contains the culmination of all of Marshall's best ideas, some great new ones, all in a package that both pays tribute to Marshall's rich heritage and forges its own path.
Apart from the media blitz when it was announced back in 2015 there has been almost nothing, not a drip, from Marshall regarding these amps. Curious, I searched around for people who might know the history of where it came from because I'm fascinated by the entire line and there just isn't much information available online.
It seems that before Jim passed he gave the green light to Steve Dawson to create an amp of amps for gigging musicians. Dawson, himself a gigging guitarist, was given carte blanche and he went all out. Steve was the lead designer for some of the greatest amps to come out of Marshall, including the JTM45/100, Class5 (!), Super100JH, JMP1 (!), 50th Anniversary Bluesbreaker (Holy damn, what a killer amp!), 2245THW, JMD1, and the Vintage Modern. I mean, come the fuck on. And the Astoria makes a solid case for being his greatest achievement.
Steve designed all three Astoria amps (Custom, Dual, and Classic), but Chris George came up with the looks. He wanted something that looked nothing like any other Marshall, but retained some stylistic cues from the past as well. Chris was also an F1 fan, so thus the Astoria has a racing stripe. Whatever, I think they look fantastic - even the green one. Now, I'm not a big fan of Chris's demo style, and hell, I don't even like watching his left-handed ass playing a backwards guitar because it is an affront to nature, but dude crushed the aesthetics here imo.
I picked up the Dual combo awhile ago and it's been the amp that has been the most inspirational when I want to jam or when I want to sound better than I am. Its tone runs the gamut from smooth Marshall clean to biting distortion but with all that wonderful articulation you get when you plug into an up-level boutique (looking at you Friedman Dirty Shirley, BE-50 Deluxe, et al.). Wonderful tone for days. Since then I've been looking for a deal on a Custom version because, while I really dig the Dual, I wanted a grown-up version of an amp that does that overdriven snarl that Marshall is known for. Finding an Astoria in the wild is hella hard, but while at the Sam Ash in L.A. I finally got to jam on a Custom and have been lusting ever since. As luck and patience would have it, this one is a B-stock that came up for a price that's tantamount to highway robbery. I was forced to buy it. Forced!
I might never buy another amp that's not cathode biased again. If I want to try something other than the KT66's it ships with, like EL34s (which it was originally designed for), you just plug and play. No biasing. That's just the shit. Another little bit that I enjoy is that the effects loop is tube driven, and when it's empty and engaged it acts as another volume, so you have a volume boost at the press of a footswitch. (Of course, disengaged it's completely out of the tonal path)
My only critique of the line is that the Classic, designed to be a pedal platform, has NO effect loop. That's a head scratcher to me. I'm still keeping my eye out for a deal on that one, too, regardless. The Astoria Classic might be considered as Marshall's first and only "blues amp."
The Astoria line was officially cancelled this month and will probably be remembered as a failure. Hopefully time will allow the line a better perspective. Crown jewel, I tell you!