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wackawacka

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  1. wackawacka
    Company raised a small round from a local Austin VC a few years ago. Thankfully, we have always operated conservatively. Market is really challenged right now in VC but it takes a lot of effort even in strong markets to raise from VC. As others have said, the less you raise then the better position you will be to control and scale the business. With that said, most VCs are just trend watchers so even if dumb follow the broader market trends in pitching. I have found the number of SaaS companies that have rebranded to AI is hilarious yet effective. It takes an extraordinary amount of effort to fund raise so plan it taking 3-6 months. We get a lot of inbound to invest in our company. While not looking to take outside capital, it takes an significant amount of effort to prep for those meetings to ensure it goes well. To give orders of magnitude, most funds that reach out to me now to invest have approx ~$1b AUM.
  2. wackawacka
    We do most of our digital marketing in-house but found most agencies are terrible. You are better hiring contractors directly for specific skillset. It is a lot more work but way more cost efficient and better results. Lots of BS in online marketing so ask for proof of results. Given the state of online marketing (way down), it is easier to find really good talent for cheap now.

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