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Holden brand to be axed after General Motors announces it will exit Australian market

The Holden brand will be axed by the end of 2020 after the US car giant General Motors announced it would no longer design cars for the Australian market.

Three years after it ceased production in Australia, GM said on Monday that it would exit the “highly fragmented right-hand-drive market” and “retire” the Holden brand by 2021.

The company announced in December that it would pull the Commodore brand from showrooms after 42 years.

In a statement, GM said it would cease sales, design and engineering operations in Australia and New Zealand and retire the Holden brand by 2021.

 

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23 minutes ago, Okie State said:

Doesn't bode well for replacement parts availability.

Read an article that said they'll guarantee 10 years of availability. Then you're on your own.  

Does make you wonder what'll happen to all those Holdens sitting on car lots right now. Some may sell to car collectors but the average buyer isn't going near them.

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