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Posted

Getting rid of the cat, or reducing its prominence, is going to be one of the worst branding decisions in history.

I suppose they think it will distance them from their historical unreliability.

 

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Posted

I had no idea until I just googled it that Jaguar is completely shutting down production for a year or more while they shift to an upmarket all-electric brand strategy. Seems like a risky strategy, but honestly might be worth it given the shit product line that they’ve been rolling with.

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Posted
  On 11/21/2024 at 1:06 AM, royiv said:

I had no idea until I just googled it that Jaguar is completely shutting down production for a year or more while they shift to an upmarket all-electric brand strategy. Seems like a risky strategy, but honestly might be worth it given the shit product line that they’ve been rolling with.

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Seems even more risky when you recall that Jaguars were notorious for faulty electronics (courtesy of Lucas, I think).

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Posted (edited)
  On 11/21/2024 at 2:57 AM, Rimbo said:

That's a gal who is at the peak of the crazy/hot scale on both axes. Worth it

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  Quote

She was arrested Monday night after arguing with Finley as they drove home from dinner, said Tori Richards, a spokeswoman for the Orange County district attorney's office. Richards said Finley was driving when Kitaen began kicking him with her high-heeled shoes.

 

"She kicked him in the thigh, in the leg, in the arm, she grabbed his ear and twisted it," Richards said. "At one point, her high-heel shoe was on top of his foot pressing the accelerator to the ground."

 

A third party called 911 after the couple arrived at their Newport Beach home, Richards said. Kitaen was arrested after police saw abrasions and scrapes on her husband's body.l

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Yeah definitely 

Edited by Dennis Taylor
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Posted
  On 11/21/2024 at 3:01 AM, Dennis Taylor said:

Yeah definitely 

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don't forget the post-script, the greatest troll job of all time:

So prevalent was his personal life troubles that in April 16, 2002, road game against the Chicago White Sox, the Comiskey Park musical director took a subtle dig at Finley's messy divorce,[28] and played "Here I Go Again" by the band Whitesnake, referencing Kitaen's appearance in that band's videos and her previous marriage to the band's lead singer, David Coverdale. Lasting only 1+23 innings, Finley gave up nine runs (eight earned) including two home runs.[33] The musical director was later fired, and the White Sox apologized.

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Posted
  On 11/21/2024 at 3:18 PM, strangulation! said:

don't forget the post-script, the greatest troll job of all time:

So prevalent was his personal life troubles that in April 16, 2002, road game against the Chicago White Sox, the Comiskey Park musical director took a subtle dig at Finley's messy divorce,[28] and played "Here I Go Again" by the band Whitesnake, referencing Kitaen's appearance in that band's videos and her previous marriage to the band's lead singer, David Coverdale. Lasting only 1+23 innings, Finley gave up nine runs (eight earned) including two home runs.[33] The musical director was later fired, and the White Sox apologized.

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And this is one of the many reasons why I continue to love baseball.

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Posted
  On 11/21/2024 at 3:18 PM, strangulation! said:

don't forget the post-script, the greatest troll job of all time:

So prevalent was his personal life troubles that in April 16, 2002, road game against the Chicago White Sox, the Comiskey Park musical director took a subtle dig at Finley's messy divorce,[28] and played "Here I Go Again" by the band Whitesnake, referencing Kitaen's appearance in that band's videos and her previous marriage to the band's lead singer, David Coverdale. Lasting only 1+23 innings, Finley gave up nine runs (eight earned) including two home runs.[33] The musical director was later fired, and the White Sox apologized.

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I don't think they know what "subtle" means 

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Posted
  On 11/21/2024 at 3:18 PM, strangulation! said:

don't forget the post-script, the greatest troll job of all time:

So prevalent was his personal life troubles that in April 16, 2002, road game against the Chicago White Sox, the Comiskey Park musical director took a subtle dig at Finley's messy divorce,[28] and played "Here I Go Again" by the band Whitesnake, referencing Kitaen's appearance in that band's videos and her previous marriage to the band's lead singer, David Coverdale. Lasting only 1+23 innings, Finley gave up nine runs (eight earned) including two home runs.[33] The musical director was later fired, and the White Sox apologized.

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All this stuff about that and nothing about her relationship with Ratt's Robbin Crosby

RattOutoftheCellar.jpg

anyway, both of them are dead

Posted

I've dealt with branding and advertising and marketing, and agencies associated to all, so I cannot say that this kind of rebranding silliness is all that surprising, but I do have to admit, I also cannot figure out who in the fuck they are attempting to address here? It looks like a total repudiation of what I've always assumed was their core demographic - macho, or aspiringly macho, well to do men. What am I missing? That shit looks absurd and it is baffling that it made its way into the public eye. 

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Posted
  On 11/21/2024 at 4:57 PM, closetojumping said:

It looks like a total repudiation of what I've always assumed was their core demographic - macho, or aspiringly macho, well to do men. What am I missing? That shit looks absurd and it is baffling that it made its way into the public eye. 

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Why do you want a 911? Because I’ve never seen an ugly chick ever get out of one. 

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Posted
  On 11/21/2024 at 4:57 PM, closetojumping said:

I've dealt with branding and advertising and marketing, and agencies associated to all, so I cannot say that this kind of rebranding silliness is all that surprising, but I do have to admit, I also cannot figure out who in the fuck they are attempting to address here? It looks like a total repudiation of what I've always assumed was their core demographic - macho, or aspiringly macho, well to do men. What am I missing? That shit looks absurd and it is baffling that it made its way into the public eye. 

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I'm not sure Jaguar even HAS a market any more. Not even those guys. I think their last remaining market was "Englishmen who still hold on to the love of British Engineering in the face of all evidence to the contrary," the same audience who buy Triumph motorcycles more or less, but I think that generation has mostly died off now.

Plus, ownership changes - being owned by Ford, and now Tata - means you're not even getting something properly British, but the product of one or another of the former colonies. The romance is dead.

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Posted
  On 11/21/2024 at 6:51 PM, Rimbo said:

Plus, ownership changes - being owned by Ford, and now Tata - means you're not even getting something properly British, but the product of one or another of the former colonies. The romance is dead.

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Kinda like buying any Chrysler project. It’s owned by Fiat/Peugeot. If anything screams poor quality, it’s a French-Italian bastard company. 

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Posted
  On 11/21/2024 at 7:00 PM, nnm said:

Kinda like buying any Chrysler project. It’s owned by Fiat/Peugeot. If anything screams poor quality, it’s a French-Italian bastard company. 

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I mean... Chrysler was godawful even before then.

Ford actually made Jaguar reliable. Boring as hell, but reliable.

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Posted
  On 11/21/2024 at 6:51 PM, Rimbo said:

I'm not sure Jaguar even HAS a market any more. Not even those guys. I think their last remaining market was "Englishmen who still hold on to the love of British Engineering in the face of all evidence to the contrary," the same audience who buy Triumph motorcycles more or less, but I think that generation has mostly died off now.

Plus, ownership changes - being owned by Ford, and now Tata - means you're not even getting something properly British, but the product of one or another of the former colonies. The romance is dead.

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That all makes sense.

My FIL is proudly British (as well as a proud American citizen) and grew up lower middle class and sent off to sea at 15. He still carries dreams and beliefs of the kind in which you reference. After he'd made a pile of money in Houston in the petrochemical space, he decided he was going to get himself a Jaguar, whether his wife wanted him to or not. So he goes down to a Houston dealership and gets them to let him test one out for the weekend. He's a tall, big dude. The climbing in and climbing out, along with the shifting/transmission being really jankity was enough for him to disavow any illusions he'd had of wanting to own a Jag, returning it to the dealer on Monday. Got a Cadillac instead.  I hear that story every 6 months when the in-laws fly in. 

My uncle got rich in tech in Austin when I was a kid. Did the same thing - went out and got himself a badass Jaguar. He had it for less than a year and said it spent more time in the shop than on the road. He's long since passed away, so add another tally to your notion that that demo has mostly died off or will be doing so within the next decade.

 

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Posted
  On 11/21/2024 at 7:12 PM, closetojumping said:

He had it for less than a year and said it spent more time in the shop than on the road.

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That was the old saying, that you had to buy two Jaguars: One to drive while the other's in the shop. I remember hearing that expression in the 1980s.

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